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Why Is It Important to Preview Your Social Media Posts Before Scheduling

July 12, 2023

In today’s blog, we will discuss why preview is an important part of the process while scheduling or publishing on your social media. 

Your brand needs to have an epic online presence. The most effective way to do that is to properly preview your social media posts to avoid any possible typos, incorrect formatting, or watermarks.

You can take a sneak peek before your post goes online – through Publer. Besides creating, editing, organizing, and scheduling posts, Publer allows you to instantly preview your social media posts with a single click.

Let’s get started!

Why is it Important to Preview Your Social Media Posts?

Have you ever gotten tired that social networks are incorrectly cropping all of your photos? Or maybe, the fact that you missed out on a small typo can change the meaning of the sentence?

By previewing the content while creating a new post (or after you have scheduled one), you can make all the desired changes before it goes live and never receive an unwanted surprise.

  • Previewing lets you find and fix typos, grammar errors, or wrong information. It ensures your posts are accurate and professional.
  • It shows you how your post will look to your audience. You can check if the text is formatted well, images are positioned correctly, and links or hashtags work properly. This keeps your brand image consistent and visually appealing.
  • Helps you make sure your posts match your brand guidelines and overall message. It maintains a consistent tone, style, and visual identity across your social media platforms.
  • Avoids catching any unintended consequences from sharing a post without careful thought. You can review the content for potential controversies, sensitive topics, or anything that could harm your brand reputation.
  • Get a 99% prediction of how your social media post will be posted on both mobile and desktop.

This way, you can preview your social media posts smoothly and easily via the dashboard. If you are unsatisfied with one of the posts you are creating, you can simply click on it and make the desired changes.

Publer Can Help You to Easily Share and Manage Your Content

Here are three simple steps you need to do to simplify your social media content and save you time for taking care of more important things in your business.

First, sign in to Publer.

Choose the social media account you want to post on from the options available. You can select multiple accounts if you want to share the same content on different platforms.

Curate Text and Visuals for each Platform

Start writing your content. If you require assistance, use the AI Assist feature to help you rephrase or complete your text. Additionally, don’t forget to include relevant hashtags.

instagram post schedule

Enhance your post with visuals. You have the option to leverage app integrations such as Canva or VistaCreate (no Pro account required) to access templates and create visually captivating posts.

Effortlessly incorporate your visuals by simply dragging and dropping them into Publer.

Customize Your Posts

Customize your post within Publer to ensure it perfectly aligns with the specific image sizes required by each social media platform. This feature allows you to effortlessly tailor your content to meet the formatting guidelines of platforms such as Twitter, Facebook, Instagram, and more. 

By optimizing your post’s visual presentation, you can enhance its overall impact and engagement on each platform.

Preview Your Social Media Posts

On the right side, you’ll see a preview of your post. You can review how it looks, make any changes if needed, and ensure it appears the way you want it to before publishing.

instagram preview

Your posts might look slightly different once published because of the extensive algorithms each social network uses, for example when to cut off a long text with a “Read More” button.

Then hit the schedule or publish directly.

Also, another feature on Publer, if you post on Instagram, you can write the link in the bio for each post, as shown below. For more information, have a look at this article right here.

instagram link in bio

Let the Smooth Scheduling Experience Begin with our Calendar View

Publer’s virtual calendar streamlines your work management process. The calendar conveniently displays your posts with corresponding icons to indicate their status, such as drafts, manually scheduled posts, recycling posts, recurring posts, and already published posts.

Simply select the desired social network, click the “+” icon below a specific date, and start composing your post directly within the calendar interface.

Valendar View Holiday Calendar

Moreover, Publer empowers you with a drag-and-drop capability, allowing you to effortlessly change the date of a post in a matter of seconds. This intuitive feature provides flexibility and convenience in managing your scheduled content.

If you want to read more, then check out our features. Also, we are constantly updating our app with new features. Don’t forget to take a look at our blog or help center to be the first to know about new updates.
Try these features by signing up today for a free account in Publer. You can also have a look at our plans and pricing and decide which is best for you.

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