Using Twitter Lists to Categorize and Engage Your Audience
How to Use Twitter Lists Effectively Twitter lists are a way to organize tweets and accounts to improve your marketing strategy and stay productive. Like other social networks, once you […]
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With over 1 billion users and thousands of small businesses, Instagram is one of the most powerful social platforms today.
Instagram provides professional tools for you to enhance your marketing efforts in less time! Whether you want to make the most out of the SEO benefits, boost sales, or earn clicks – it has it all.
Reels – Enhance your visibility and reach thousands of people fast.
7 Creative Ways to use Reels for Your Small Business
Guides – Add up to 2200 characters per each new post if you want to rank higher and allow people to find you faster.
Read more: How to Set Up Targeted Ads on Instagram Yourself
Publer allows you to create and schedule Instagram photos and videos – whether you want to prepare posts one by one or 500 at once.
The link in bio tools for Instagram are the ultimate strategy to save time and supercharge your marketing efforts.
Instagram is well-known to make marketers spend time changing the link in bio whenever a new post is shared, and it is related to a blog, shop, or news.
Publer helps create a unique link in bio which you set up only once and never change it again. Then, every new post that you schedule can be attached to a specific link.
What you need to do is write: Link in bio for more information (i.e) and whoever clicks the link in bio on your Instagram account, will be given a dashboard similar to your profile. But, when they click on a photo/video, then a new tab will be opened and everyone gets to be redirected to the link you attached.
Learn more.
Check to see whether your Instagram profile has an attractive, aesthetic, and organized feed.
By previewing the feed you will boost the chances to turn visitors into followers, faster.
Who doesn’t love a cal-for-the-eye feed when trying to get more inspired and learn more?
Learn more.
Publer now allows its users to schedule videos on Business accounts. Ever wondered what you can do in case you want to keep a nice feed, but the video is quite irrelevant when it comes to the brand colors?
Well, that’s why you should worry less about that.
Publer will help you select a great thumbnail for your video on Instagram.
Once you upload the video to Publer editor and select Instagram, you can use the right and left arrows to decide for the wanted video thumbnail.
PS: You can’t upload a new thumbnail from scratch, because Instagram’s API doesn’t allow such a thing. But, Publer to the rescue! The platform will scrape the video for you and provide up to 10 options (from the video) for you to choose from.
It’s important to share professional images and videos on your Instagram profile. And that’s way easier if you’re wiling to use one of the integrations that Publer supports (besides the Unsplash option):
Crello– Design photos and videos by using the Crello button within Publer. We’ll provide a default account for you with all Pro features at no extra cost!
Also, you could connect your current account, if you already have a Crello account or save all designs using the Files feature, so you can easily access the illustrations on Publer.
Canva– Connect your Canva account to Publer in a click and design using the built-in button. Or, save images directly to your Publer account.
Creating and scheduling posts in a bulk mode is a great option to save time. Publer currently provides a quick option for that: CSV file – which can be filled with up to 500 posts at once.
Learn more.
Tagging a location on Instagram is by far one of the fastest and smartest strategies. That’s because locations don’t expire and your post can reach the potential customers you want, anytime.
Some extra exposure never hurt an Instagram account!
Learn more.
Getting real-time trending hashtags is a powerful move on Instagram. Always try to reach the correct audience and help your content get easily filtered by tools like hashtags!
Tip: Use branded and location hashtags on posts if you want to help the algorithm to work out better for you.
Learn more.
Adding a logo to your photos/videos will help your copyrights and take more care of your efforts.
You can add up to 10 different logos on Publer, specify if you want one of them to be added by default, and enjoy the automation!
It is always important to track how the posts have performed. Knowing the best time and days to post keeps your scheduling healthy and this is how you can grow your business faster!
The upcoming Analytics Reports on Publer will enable the benefit of selecting the date range; sorting by reach and engagement, etc. Check the roadmap and feel free to add suggestions.
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