Every year, the best time to post on social media changes.
If we were to mention 2020, not only us, but everyone know that people stayed longer on various social networks.
We’ve already talked about the most important social media stats in 2021 that will help you curate a better marketing plan for your online presence.
Taking good care of the time you post on social media means you care about your brand’s organic growth.
Here’s why it is important to know the best time to post on social media:
- The engagement towards your posts is increased
- The high click-through rates may convert to conversions
- Your updates are seen and many people are aware of what you’ve been up to
- You can easily reach potential customers
Once a day
Not Recommended: Tuesday, Saturday, and Sunday
Recommended: Monday, Wednesday, and Thursday.
Peak of engagement: Wednesday
Peak Hours: 11 AM – 1 PM & 7 PM – 9 PM
Twice a day
Not recommended: Before 2 PM on working days
Recommended: Tuesday, Thursday, Friday, Saturday, and Sunday
Peak of engagement: Weekend
Peak Hours: 1 PM – 4 PM and 6 PM – 10 PM
Three times a day
Not recommended: After working hours, Saturday and Sunday
Peak Hours: 8 AM – 10 AM, 11 AM – 1 PM, 5 PM – 6 PM
At least 5 times a day
Not Recommended: During working hours on weekdays
Peak Hours: 12 PM – 2 PM and 7 PM – 10 PM
Once a day
Not Recommended: Evenings and the Weekends
Recommended: Tuesday, Wednesday, and Thursday
Peak Hours: 7 AM – 10 AM and 5 PM to 6 PM
Recommended: Thursday and Friday
Most Views: Saturday and Sunday
Peak Hours: 12 PM – 4 PM on working days and 9 AM – 11 AM during weekends
Google My Business
Once a week
Recommended: Monday, Tuesday, Thursday, and Friday
Peak Hours: 7 PM – 9 PM
Sources of information: